The Polar Bear Plunge started at noon on New Years Day. This shows the massive thrust of people at about 5 minutes after noon.

Select this link to see panorama photos of the Milwaukee New Years Day Polar Bear Plunge

Select this link to see a video of the Milwaukee Polar Bear Plunge

The Milwaukee, Wisconsin Polar Bear Plunge is a tradition that occurs each New Years Day at 12 o’clock noon. This year was no exception as the crowds braved the chilly 30 degrees and wind gusts of 24 mph. There were first timers to make the plunge into Lake Michigan at the Milwaukee Bradford Beach and old timers who were making their 60th plunge. The night before had brought a light snow, but by noon the sun was trying to shine through. As can be seen by the panorama photos, there was a fairly large crowd braving the waters of Lake Michigan to take the frigid dip.